Advice for Writers of Articles and Books–Never Say…
Whatyousay.com has found a useful writing tip in a book by Tim Morrison entitled “Basic Writing Tips for Emerging Writers.”
Phillips recommends that you never say anything in a book or article that tempts the reader to stop reading.
“Beware of providing readers with a chance to disengage. Writers unwittingly provide opportunities for readers to ‘opt out’ or disengage from our book if we unwittingly give them a reason to stop reading We create this possibility when we invite the reader to do something or when we try to ‘identify’ with them I may write ‘Take time right now to think about….’ or ‘When was the last time you felt fear and what did you do?” They may become distracted after the task of the journey into their past.’
Morrison provides examples of ways to avoid making this mistake: ‘In trying to identify with my reader I may use the phrase Maybe you have felt…’ or ‘Perhaps you have done this.’
–Tim Morrison is a writing coach and host of the radio show “WriteHere, Write Now on BusinessRadio X.com.
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